There is no need to introduce the magical kids’ concept store Petit Bazaar. But what you may not know is that Marguerite & Gribouilli is working on their all new branding!
When Amy, the new owner of Petit Bazaar contacted me, I couldn’t resist this opportunity. It is not the kind of project that I usually do, but I loved the idea of working on the universe of Petit Bazaar and Amy & Petit Bazaar team are just so nice to work with.
We started by refreshing the logo and the graphic base. We also created complementary patterns that will be used for marketing, packaging & interior design purposes.
We decided to use “toile de Jouy”, [a repeated pattern depicting a scene] to retrace the history of the brand and the flagship products that have made its success. This format is ideal because it can evolve with time and will be easy to update when needed.
I hope we will have other opportunities to collaborate together, as it was a real treat!
I wish you all a wonderful lunar new year & happy hollidays!
9 Gough Street, Central, Hong Kong ☎ (852) 2544 2255
80 Queen’s Road East, Wanchai, Hong Kong ☎ (852) 2528 0229
http://www.petit-bazaar.com | http://blog.petit-bazaar.com